Last updated on March 2026
Cookies
Cookie Policy
Introduction
This Cookie Policy explains how Beacon Advisory Group (“we”, “us”, or “our”) uses cookies and similar technologies when you visit our website:
Cookies help us ensure the website functions properly, improve performance, and understand how visitors interact with our website.
This policy should be read alongside our Privacy Policy, which explains how we process personal data.
What are cookies?
Cookies are small text files placed on your device (such as a computer, smartphone or tablet) when you visit a website.
Cookies allow websites to recognise your device and store certain information about your visit, such as:
- your preferences
- pages visited
- browsing behaviour
Cookies can be:
First-party cookies
Set by our website.
Third-party cookies
Set by services we use on our website, such as analytics or marketing tools.
How we use cookies
We use cookies for the following purposes:
- ensuring the website functions correctly
- understanding how visitors interact with our website
- improving the performance and usability of the website
- measuring the effectiveness of advertising campaigns
- enabling certain website features such as forms and meeting bookings
Except for strictly necessary cookies, cookies will only be placed on your device after you have provided consent through our cookie banner**.**
Types of cookies we use
Strictly necessary cookies
These cookies are required for the basic operation of the website and cannot be disabled.
They may include cookies that:
- enable secure website functionality
- manage consent preferences
- support form submissions
These cookies do not require consent under UK law.
Analytics cookies
Analytics cookies help us understand how visitors use our website so we can improve its functionality and performance.
We use tools such as:
- Google Analytics
- HubSpot analytics.
These cookies collect information such as:
- pages visited
- time spent on pages
- navigation paths
- device and browser type.
Analytics cookies are only used with your consent**.**
Marketing and advertising cookies
Marketing cookies help us measure the effectiveness of advertising campaigns and understand how visitors interact with advertisements.
We use services such as:
- Google Ads
- HubSpot tracking.
These cookies may track website visits across different websites and help deliver relevant advertising.
These cookies are only used if you consent**.**
Functional cookies
Functional cookies enable enhanced features such as:
- form submissions
- meeting booking tools
- remembering user preferences.
These cookies may be set by services such as HubSpot**.**
Cookies used on this website
The table below lists the main cookies used on our website.
| Cookie | Provider | Purpose | Type | Duration |
|---|---|---|---|---|
| _ga | Google Analytics | Distinguishes users for analytics reporting | Analytics | 2 years |
| ga* | Google Analytics | Used to maintain session state | Analytics | 2 years |
| _gid | Google Analytics | Identifies users for analytics | Analytics | 24 hours |
| _gcl_au | Google Ads | Used for conversion tracking | Marketing | 3 months |
| hubspotutk | HubSpot | Tracks visitor identity across forms | Analytics | 6 months |
| __hstc | HubSpot | Main cookie for tracking visitors | Analytics | 6 months |
| __hssc | HubSpot | Tracks sessions | Analytics | 30 minutes |
| __hssrc | HubSpot | Determines if visitor restarted browser | Analytics | Session |
| messagesUtk | HubSpot | Identifies visitors using chat or forms | Functional | 6 months |
This list may be updated from time to time as services or technologies used on the website change.
Managing cookies
When you first visit our website, you will be presented with a cookie banner that allows you to:
- accept all cookies
- reject non-essential cookies
- customise your cookie preferences.
You can change your cookie preferences at any time through the cookie settings on our website.
You can also control cookies through your browser settings. Most browsers allow you to:
- view cookies stored on your device
- delete cookies
- block cookies
- block cookies from specific websites
For more information about managing cookies visit:
Please note that disabling certain cookies may affect the functionality of the website.
Third-party cookies
Some cookies are placed by third-party services that appear on our website, including:
- Google Analytics
- Google Ads
- HubSpot
These third parties may collect information about your browsing activity across different websites.
We do not control these cookies and recommend reviewing the relevant third-party privacy policies:
Google:
https://policies.google.com/privacy
HubSpot:
https://legal.hubspot.com/privacy-policy
Changes to this Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in technology, law or our business practices.
The latest version will always be available on our website.